![](https://cdn.myportfolio.com/b65df0166e2df860613e421700ebc66f/5a972278-9838-46fb-bf73-e0a73ad345de_rw_1200.png?h=0fdd744e4bca0838606de880c4d40502)
![](https://cdn.myportfolio.com/b65df0166e2df860613e421700ebc66f/21fe8504-5da1-40a8-8db2-b4d6e10d5843_rw_1200.png?h=c27624cd30ade85a6de6a7223e4189f7)
![](https://cdn.myportfolio.com/b65df0166e2df860613e421700ebc66f/2f063572-74fd-4105-831e-1e76df3c101b_rw_1920.png?h=6bb1f111fab10adc0a0bdbada8f19aa6)
Several versions of the logo and business card during the refining process can be seen below.
![](https://cdn.myportfolio.com/b65df0166e2df860613e421700ebc66f/8cb9a200-6e43-45d2-a62d-47516338655d_rw_1920.png?h=bd9fcaf284295530a57fc11d003e718a)
![](https://cdn.myportfolio.com/b65df0166e2df860613e421700ebc66f/43b23c58-f0c6-4962-bb05-7d7b26f2ab7a_rw_1200.png?h=4e3d48400b12a223fba2298068183668)
Logo, business card, and print ad designed for a group of physicians opening their own practice in Millstone, New Jersey. They wanted to emphasize their "25/7/365 availability", which was accomplished with the infinity sign. The subtle stethoscope along with the "m" in the background represents "mcp".